Tips

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Things You Should Do Immediately After Launching a Website

So you’ve just launched your website. The only thing left now is to start creating content and arranging for some promotion, right? Well, not so fast. You first have to do several things to ensure that your site is set up properly and ready for the public….

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Google Place Search Changes How Local Searches are Displayed

Google Boost is a Google AdWords product that allows local businesses to feature more prominently in local searches. It allows small to medium size businesses the ability to feature more highly in searches, and concentrates much more on the relevance and location of that business than ever before.

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Two good reasons to add an opt-in link to your email message

Is there any reason why I should add an opt-in link my emails when I’m already using a opt-in database?

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An Affordable Website Does Not Mean a Cheap Site

Companies based on the web have the idea that paying less for website design means that you’re getting bad service. This way of thinking could not be further from the truth. Many service providers employ professional and affordable website designers.

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Top 10 Marketing Concepts for Small Business

There are many marketing concepts for small business marketing to consider and plan for – here is our list of Top 10 Marketing Concepts For Small Business Marketing.

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How to Generate Traffic Using Twitter

How to generate traffic using Twitter is something people have been trying to figure out since Twitter was first introduced. Most site owners wonder how much you can expect to do in 140 characters or less.

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How much does your email newsletter tell readers at a glance?

Folks are far more fickle when reading their email than they are when purposefully browsing the web….

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Key Strategies To Build Long Term Customer Relationships

Customers are the core of every business. They are who brings in sales and profit to your business. You bring in more customers, you get more sales. In most cases, it’s better to keep old customers than acquire new ones. This is because it often costs more to gain a new customer than to keep a current one….

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Essential Tips for Social Media & Content Marketing

Content marketing is essential for B2B businesses providing both qualitative and quantitative returns. And while 6 in 10 marketers are planning to increase content marketing spends this year, success-rates still vary greatly as it’s a new concept for most. Maria Pergolino, director of marketing for Marketo (a TopRank Online Marketing client) shared a presentation at …

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6 Ways to Dive Into Analytics & User Experience

Web Analytics is an excellent way to ensure your marketing efforts are not in vain. However, looking at Analytics without understanding user behavior may leave you treading water instead of creating a wake your competitors will fear….

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